Cushman Vehicles: A Legacy of Utility, Durability, and American Ingenuity

Sep. 23 2025 utility vehicle By Joseph Powell

When it comes to dependable work vehicles, few names carry the same history and recognition as Cushman. From humble beginnings in the early 1900s to becoming a trusted name for utility vehicles across industries, Cushman has built a reputation for rugged design and reliable performance. Today, the brand is still powering worksites, campuses, and properties with vehicles like the Hauler Pro, proving that its legacy is as strong as ever.


The Origins of Cushman

Cushman Motor Works was founded in 1901 in Lincoln, Nebraska, by Everett and Clinton Cushman. What started as a small engine company quickly grew into an innovative force in American transportation. By 1914, the company was producing farm equipment and small engines designed for efficiency and reliability—a reputation that would define Cushman products for over a century.


Cushman Scooters and World War II

In the 1930s and 1940s, Cushman became famous for its motor scooters. With America in the midst of World War II, Cushman scooters were shipped overseas to help U.S. paratroopers and soldiers travel quickly and efficiently. These lightweight, durable scooters could be dropped by parachute and used to cover ground where larger vehicles couldn’t go.

After the war, Cushman scooters gained popularity at home, offering an affordable and practical way for everyday Americans to commute. The scooters became a cultural icon of the 1940s and 1950s, cementing Cushman’s place in transportation history.


Expanding Into Utility Vehicles

By the 1960s, Cushman shifted focus to industrial and utility vehicles—a direction that would define the brand for decades to come. Their lineup included:

  • Turf and maintenance vehicles for golf courses and parks

  • Industrial haulers for factories and warehouses

  • Security vehicles for campuses, airports, and facilities

Cushman’s ability to adapt its designs for multiple industries made it a trusted partner for organizations across the country.


The Cushman Hauler Legacy

Today, Cushman continues to thrive under the Textron Specialized Vehicles brand, delivering utility vehicles that combine modern technology with the same toughness that defined the brand’s early days.

The Cushman Hauler series, including the Hauler Pro, offers:

  • Electric or gas options for different applications

  • Impressive towing and payload capacities

  • Comfort-focused design for long workdays

  • Durability to handle rugged terrain and heavy use

These vehicles are now staples on golf courses, farms, job sites, and large properties—anywhere reliability and efficiency are required.


Cushman’s Place in History

From paratroopers dropping scooters into warzones, to maintenance crews relying on utility vehicles to keep campuses running, Cushman has always been about practical solutions for real-world challenges. Over more than 120 years, the brand has reinvented itself while staying true to its mission: delivering vehicles that get the job done.

Whether you’re managing a large property, running a golf course, or looking for a reliable work partner, Cushman vehicles stand as a testament to American engineering and durability.


Interested in seeing what a Cushman Hauler can do for your work or property? Contact us today to explore the lineup and find the right fit for your needs.

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